Before you invest hundreds of thousands of dollars into a franchise, make sure you know what you are actually buying and whether it is right for you. Independent, brand-agnostic advice from someone on your side of the table.
Brand agnostic
10+ years in franchise sales
3,500+ buyers worked with
Why Audere Advisory
In their words
What clients say about working with Mags
You made what could have been a very overwhelming process feel manageable and reassuring. You never made me feel like ‘just another franchisee’. I wouldn’t hesitate to recommend you to anyone considering a franchise.
R
Rasel
Franchise buyer
Your guidance has had a profound impact on my personal and professional growth. Since our first meeting, I’ve undergone a significant transformation. Your support has made a lasting difference in my life.
R
Raj
Client
You took the time to answer every question, no matter how big or small, and made the whole process smooth and stress-free. Thank you again for making everything so easy.
A
Amir
Franchise buyer
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The OWN IT process
Three levels of support
Every client goes through the OWN IT process. You choose how much experienced support you want alongside you, from getting clear on where to start to having someone in your corner for the whole purchase.
Clarity
For buyers who need to know where to start. Work out whether franchising suits you, what to look for, what you can realistically afford and how to assess opportunities.
Start with a Suitability Session →
Assessment
For buyers entering the market. Pressure-test your shortlist, compare opportunities against your criteria and work through what franchisors are telling you.
Start with a Suitability Session →
Full journey
For buyers who want someone on their side the whole way. Six months of access through franchisor conversations, due diligence, negotiation and every decision in between.
Start with a Suitability Session →
Avoid costly mistakes
Where first-time buyers get caught out
✓
Choosing the wrong franchise
Buying a business that doesn’t suit your skills, finances or lifestyle, or buying yourself a seven-day-a-week job.
✓
Relying on verbal assurances
Taking sales conversations at face value instead of getting what matters in writing.
✓
Unrealistic numbers
Working from financial assumptions that don’t hold up, or structuring finance poorly.
✓
Endless research
Browsing without clear criteria. A year lost to research can easily add 30% to what it costs to get started.
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Brand agnostic
For the buyer, not the brand
About Mags
I’m Magdalena Schoeman, founder of Audere Advisory. I’ve spent more than a decade in franchising, on the buying side and in sales and recruitment. I know how franchisors sell, how buyers are assessed, what information matters and where buyers commonly make mistakes.
Audere Advisory puts that experience on your side. I’m not here to tell you which franchise to buy or push you towards a brand, and I’ll always tell you upfront about any connection I have to a system you’re considering. My job is to help you spot the risks, gaps and questions before they become an expensive problem.
10+
Years in franchise sales
3,500+
Buyers worked with
100%
Brand agnostic
3
Levels of support
Trusted partner network
Franchise legal
Specialist franchise lawyers who review your agreement and lease before you sign.
Accounting
Accountants who test the numbers and set up the right tax and business structure.
Commercial finance
Finance brokers who find the right way to fund your purchase.
FAQs
Questions, answered
The questions buyers ask most. If yours isn’t here, bring it to your Suitability Session.
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How do I know whether franchising is right for me?
That’s the first thing we work out together. We look at your finances, skills, lifestyle and goals, and whether owning a franchise fits them. Sometimes the right answer is “not yet”, and that’s a good outcome too.
How much money do I need to buy a franchise?
Do you work for any franchise brands?
Do you give legal, accounting or financial advice?
Can you guarantee a franchise will succeed?
Your Suitability Session
Talk through where you’re at, what’s prompting the change and whether franchising is right for you.
Book your Suitability Session →